Apr 29, 2024  
2022-2023 Undergraduate Catalog 
    
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

COMM 3331 - Social Media Campaigns

Credit hours: 3

Description: Development of integrated media campaigns through social media tools, platforms, and channels. Campaign life cycles from invention to implementation, evaluation, and measurement of engagement.

Prerequisite(s): COMM 2311 with a grade of C or better.

Course typically offered: Spring