Mar 28, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

COMM 4335 - Strategic Communication Campaigns

3.0 - 3.0
3 hours. Studies various elements involved in the production of a campaign from inception to conclusion. Students research, create, produce, execute and evaluate a number of campaigns for real clients for all media. Students must earn a final grade of C or better to receive credit for the course. Prerequisite(s): Must have a grade of C or better in COMM 2310 - Introduction to Strategic Communication.