Apr 19, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

COMM 3331 - Social Media Campaigns

3.0 - 3.0
3331. 3 hours. Development of integrated media campaigns through social media tools, platforms, and channels. Campaign life cycles from invention to implementation, evaluation, and measurement of engagement. Prerequisite(s): COMM 2311 with a grade of C or better.